Journal Details- Volume-1 , Issue-1

Sl No Article Name Author Name Download e-Certificate Subject Area
1 MARKET SEGMENTATION IMPACT ON SOFT DRINK INDUSTRY - RETAILER'S VIEW. Dr. S.G. Rama Rao, Dr. K.V. Ramana Murthy Download e-Certificate Marketing
2 A STUDY ON QUALITY OF WORK LIFE AND JOB SATISFACTION ON EMPLOYEES IN STEEL INDUSTRIES. K. Thirumalvalavan, Dr. A.A.Anand Download e-Certificate H R
3 A STUDY ON RIGHT TO PUBLIC SERVICES. Dr.V.Ramaraj Download e-Certificate ADMINISTRATION
4 TRADE IN VALUE ADDED AND EMERGING MARKET ECONOMIES: ANALYSING THE ROLE OF CHINA IN WORLD TRADE NETWORK. Mohd. Saif Alam Download e-Certificate COMMERCE
5 DYNAMICS OF RURAL NON-FARM EMPLOYMENT IN PUNJAB: CONCEPT AND ISSUES. Dr. Gurinder Jit Singh Bhullar, Harinder Mohan Download e-Certificate ECONOMICS
6 SOCIETAL ASSOCIATION AND ENDURABLE LIVELIHOOD OF WOMEN IN TOURISM: THE ROLE OF ENTREPRENEURIAL NOVELTY-A CASE STUDY. K.Kavipriya Download e-Certificate MANAGEMENT
7 A CASE STUDY ON TEACHING LEARNING (NAAC CRITERIA 2:3) PRACTICES WITH REFERENCE TO SANJAY GHODAWAT INSTITUTE, KOLHAPUR. Mr. Purushottam Arvind Petare Download e-Certificate ADMINISTRATION
8 BOOK REVIEW - THE RISE OF CHINA AND INDIA: IMPACTS, PROSPECTUS AND IMPLICATIONS. Anjali. C. Ramteke Download e-Certificate G M
9 A STUDY OF REHABILITATIVE FUNCTIONS AND PERFORMANCE OF SPECIAL TRAINING CENTRES (STC) WITH SPECIAL REFERENCE TO STC-NCLP IN TUTICORIN DISTRICT. Mr. A.Prabhakaran ,Dr. I.Goswami Download e-Certificate H R
10 A RELATIONSHIP BETWEEN KNOWLEDGE MANAGEMENT AND ORGANIZATIONAL PERFORMANCE - A STUDY WITH REFERENCE TO MANUFACTURING COMPANIES IN AND AROUND CHENNAI Padmanabhan.L, Dr.N.Kalyanaraman Download e-Certificate H R
11 ASSESSING CUSTOMER DELIGHT TOWARDS SEASON PREFERRED FOR SHOPPING IN RETAIL SECTOR Leena Jenefa, C. Reena Elizabeth Download e-Certificate MARKETING
12 A STUDY ON PRODUCTION, DOMESTIC SALES AND EXPORT OF INDIAN AUTOMOBILE INDUSTRY Nagamani. K. N Download e-Certificate MANAGEMENT
13 A STUDY OF GROWTH OF FOREIGN DIRECT INVESTMENT IN DIFFERENT SECTORS OF INDIAN ECONOMY - A DESCRIPTIVE AND ANALYTICAL STUDY. Dr. Ghousia Khatoon Download e-Certificate ADMINISTRATION
14 COMPARATIVE ANALYSIS OF TATA AND SAIL. Dr. A. M. Mohamed Sindhasha, A.Hidayathulla Download e-Certificate ADMINISTRATION
15 IMPACT OF NATIONAL HORTICULTURE MISSION IN INDIA. Mr.Bipin Babu Download e-Certificate ECONOMICS
16 PROBLEMS OF BRICKS INDUSTRY IN RAMNAD DISTRICT - A STUDY. Dr.S.Venkatesan, Dr.V.Balamurugan Download e-Certificate ADMINISTRATION
17 POVERTY AMONG AGRICULTURAL LABOURERS IN PUNJAB A CASE STUDY OF DISTRICT ROPAR. Tejinder Kaur Download e-Certificate COMMERCE
18 AN ANALYSIS OF THE IMPACT OF WORD-OF-MOUTH ON CONSUMER SWITCHING DECISIONS IN INDIAN CELLULAR MOBILE SERVICES. Unnikrishnan.B Download e-Certificate MARKETING
19 TEXTILE PURCHASE BEHAVIOUR OF HOUSEHOLDS IN ODISHA. Dr. Sasmita Behera Download e-Certificate MARKETING
20 CSR UNDER COMPANIES ACT 2013 AND ITS EFFCETIVENESS. Dr Abraham B Meleth, Prof. Suma D 107-111 Download e-Certificate ADMINISTRATION
21 REPO RATE SLASHED BY RESERVE BANK OF INDIA LEAD TO PERCEPTION AND CHANGING ATTITUDES OF DEPOSITORS AND GROWING OPPORTUNITY OF CORPORATE SECTORS IN INDIA. Dr. S. Subadra, Mrs. J. Geetharamani, Dr. M. Senthilraj MANAGEMENT
22 CHALLENGES AND PROSPECTS OF ISLAMIC INSURANCE (TAKAFUL) IN OMAN USING SWOT ANALYSIS Dr. Riyas. Kalathinkal, Mrs.Amel Radouch, Mr. Muhammad Imthiyaz Ahmed Download e-Certificate ADMINISTRATION
23 KERALA MARINE FISHERIES RESOURCES POTENTIAL AND EXPLOITATION - AN ECONOMIC ANALYSIS. Lakshmi.P, Prof.Dr.M.S.Raju Download e-Certificate MANAGEMENT
24 CORPORATE SOCIAL RESPONSIBILITY AND RESPONSIVENESS: AN INSIGHT FROM ANAVRATNA COMPANY. Salma Jahan Siddiqui Download e-Certificate ADMINISTRATION
25 MARKETING STRATEGY FOR PILGRIMAGE TOURISM WITH SPECIAL REFERENCE TO DEVASTHAN SERVICES AT PANDHARPUR. Dr. Madhukar K. Panchal Download e-Certificate MARKETING
26 DEVELOPING RISK SCORECARD FOR APPLICATION SCORING AND OPERATIONAL EFFICIENCY . Avisek Kundu, Ms. Seeboli Ghosh Kundu 149-156 Download e-Certificate MANAGEMENT
27 FDI IN RETAIL SECTOR -- A BOON OR BANE IN INDIA. Dr. P.M.S. Abdul Gaffoor, N.O. Aarif Download e-Certificate MARKETING
28 CUSTOMER SATISFACTION ON E BANKING SERVICES - A COMPARATIVE STUDY WITH REFERENCE TO SBI AND ICICI BANK IN CHENNAI CITY. M. Mohamed Hasheem 164-168 Download e-Certificate MARKETING
29 DIMENSIONS OF EMOTIONAL INTELLIGENCE AMONG GENERATION X AND GENERATION Y EMPLOYEES. Prof. J. Katyayani, Mounica V Download e-Certificate H R
30 DIMENSIONS OF LIFESTYLE IN DETERMINING BEHAVIOUR OF ONLINE CONSUMERS IN CHENNAI CITY. V.Sujatha, Dr.S.Kumaresan Download e-Certificate MARKETING
31 PROBLEM FACED BY RURAL WOMEN ENTREPRENEURS IN SELP HELP GROUP. R.Karthik, Dr. S. Pandian Download e-Certificate ADMINISTRATION
32 IMPACT OF LEADERSHIP STYLE ON ORGANIZATIONAL COMMITMENT TO EMPLOYEES IN IT COMPANIES - A STUDY WITH REFERENCE TO CHENNAI CITY. Balakrishnan.S, Dr.N.Kalyanaraman ADMINISTRATION
33 CHATRIABLE AND PHILANTHROPIC TRUST -Study with Reference to Section 11, 12, 13, 13A, and 13AA of Income Tax Act 1961. Dr. N. Ragavan Download e-Certificate COMMERCE
34 IMPACT OF LEADERSHIP STYLE ON ORGANIZATIONAL COMMITMENT TO EMPLOYEES IN IT COMPANIES - A STUDY WITH REFERENCE TO CHENNAI CITY. Balakrishnan.S, Dr.N.Kalyanaraman Download e-Certificate ADMINISTRATION
35 EXAMINE THE CONSEQUENCE OF OCCUPATIONAL STRESS AMONG THE EMPLOYEES IN TAMIL NADU WATER SUPPLY AND DRAINAGE BOARD, NORTHERN REGION (VELLORE) IN TAMIL NADU. A. Arunan, Dr. M.Sivasubramanian Download e-Certificate ADMINISTRATION
36 FINANCIAL PERFORMANCE ANALYSIS OF POST-MERGER AND ACQUISITION (A CASE STUDY OF ICICI BANK). CMA Dr. Jeelanbasha.V, Arun S.S Download e-Certificate ADMINISTRATION
37 A RELATIONSHIP BETWEEN DEMOGRAPHIC VARIABLES AND INVESTMENT DECISIONS OF SALARIED EMPLOYEES ? A STUDY WITH REFERENCE TO CHENNAI CITY. Maj.Dr.M.Venkatramanan, P.Sriraaj Download e-Certificate H R
38 CHALLENGES FACING CAREER OF WOMEN ENTREPRENEURS IN INDIA. Nidhi Aggarwal Download e-Certificate H R
39 PROFITABILITY MANAGEMENT OF SELECT SUGAR FACTORIES IN CHITTOOR AND SPSR NELLORE DISTRICTS OF ANDHRA PRADESH . Mr.G.Suresh, Prof.K.Ramakrishnaiah Download e-Certificate ADMINISTRATION
40 LIFE INSURANCE INNOVATIONS - AFTER LIBERALIZATION. Dr. B.Vijayachandran Pillai, Deepthi. S Download e-Certificate MARKETING
41 IMPACT ON FDI AND FII INTO THE COUNTRY WITH SPECIAL REFERENCE VOLATILITY OF EXCHANGE RATES. Shyam Sundar .J Download e-Certificate FINANCE
42 PROSPECTS OF E-COMMERCE: A STUDY OF INDIAN SECTOR. Kumari Nidhi Download e-Certificate COMMERCE
43 A STUDY ON CONSUMER PERCEPTION TOWARDS PURCHASING OF ECO LABELLED PERSONAL CARE PRODUCTS. Nikhil Krishnan G, Dr. Bino Thomas Download e-Certificate MARKETING
44 CHILDREN?S INTEREST IN T.V ADVERTISEMENTS: AREA, AGE AND GENDER ANALYSIS. Ms Radhamani Divakar, Prof. Guntur Anjana Raju Download e-Certificate MARKETING
45 AN ASSESSMENT OF ENTREPRENEURIAL INTENTION AMONGST MBA STUDENTS:A STUDY BASED ON FAMILY TRADITION AND PERSONALITY TRAITS. Moumita Saha Download e-Certificate ADMINISTRATION
46 MICRO FINANCE AND WOMEN EMPOWERMENT: A STUDY. N. Venkatesh, Md. Anjum Pasha Download e-Certificate FINANCE
47 A STUDY ON IMPACT OF QUALITY CIRCLES IN PROMOTING EMPLOYEE PERFORMANCE AT SERVICE SECTOR. Subramanya S.V , Dr. Muralidhar.S Download e-Certificate H R
48 A STUDY ON CREATION AND MANAGEMENT STRATERGIES AND CORPORATE IMMAGE ON BRAND EQUATITY AS A SUSTAINABE COMPETATIVE ADVANTAGE. Anil.N, Dr. Muralidhar.S Download e-Certificate MANAGEMENT
49 AN EXAMINATION ON STUDENTS PERCEPTION OF EMPLOYABILITY SKILLS: VOICE FROM NON ENGINEERING GRADUATES IN COIMBATORE REGION, TAMIL NADU . Lavanam Amballa, J.Francis Mary Download e-Certificate H R
50 A STUDY ON IMPACT OF HUMAN RESOURCE PRACTICES ON FACULTY TURNOVER INTENTIONS AND RETENTION IN HEIs AT BANGALORE CITY. Bibi Hajira, Dr. Mahesh Kumar Download e-Certificate H R
51 A STUDY ON CUSTOMER SATISFACTION TOWARDS THE HUMAN ELEMENTS (SHIPPING AGENTS) OF SERVICE DELIVERY WITH RESPECT TO TIRUPUR CLUSTER. Dr.R.Ganeshmurthi, Dr.R.Jayachandran Download e-Certificate MARKETING
52 SOCIAL EXCLUSION: SOME NARRATIVES OF ELDERLY WOMEN. Dr. Sohini Download e-Certificate SOCIAL SCIENCE
53 THE SIGNIFICANCE OF MAKE IN INDIA IN SHIPPING AND ENVIRONMENT. Dr.X.Vincent Jayakumar Download e-Certificate ADMINISTRATION
54 PSYCHOLOGICAL BEHAVIOUR OF EMPLOYEES IN ORGANISATION - A STUDY OF SELECT ENTERPRISE Reshma Download e-Certificate BUSINESS MANAGEMENT
55 EFFICIENT DEDUPLICATION USING DYNAMIC ENCRYPTED DATA IN CLOUD STORAGE S Vinoth Download e-Certificate Test