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Journal Details- Volume-2 , Issue-1 |
| Sl No |
Article Name |
Author Name |
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Subject Area |
| 1 |
INDIAN ORGANIZED RETAIL MOVES FROM SHOWROOM SHOPPING TO ONLINE SHOPPING - (IORSO) |
D Venkateswarlu, Dr.V.Badrinarayana, B.Rajeev |
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MARKETING |
| 2 |
A SURVEY ON THE IMPACT OF RETAIL MARKETING STRATEGIES ADOPTED BY THE RETAILERS AND ITS IMPACT ON THE CONSUMERS IN TIRUCHI. |
Dr. R. Revathi |
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MARKETING |
| 3 |
E-COMMERCE OR INTERNET MARKETING - A BUSINESS REVIEW. |
Smt. Rashmi Sah |
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MARKETING |
| 4 |
SOCIAL IMPACT OF SHG-BANK LINKAGE PROGRAMME ON THE MEMBERS-EMPIRICAL STUDY AT BANGALORE RURAL. |
Dr. Salem Sreeveena |
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MARKETING |
| 5 |
A STUDY ON MOBILE PHONE CUSTOMERS? ATTITUDES TOWARDS TELECOMMUNICATIONS SERVICES WITH SPECIAL REFERENCE TO THANJAVUR CITY. |
A.Danabalan, Dr. R.Kathaian |
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MARKETING |
| 6 |
AN IMPORTANCE OF CONSERVATION OF ENERGY; A CASE STUDY ON CONSERVATION OF ELECTRICAL ENERGY IN APEPDCL. |
B. Krishna |
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MANAGEMENT |
| 7 |
CURRENT ISSUES IN KERALA ECONOMY. |
Shyju C.M |
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MANAGEMENT |
| 8 |
STRESS AND EMPLOYEE PERFORMANCE ? A STUDY ON INDIAN BANKING INDUSTRY. |
Ms. Anupa Kattil Prabhakaran, Dr. K.K.Muraleedharan |
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H R |
| 9 |
A STUDY ON THE IMPACT OF THE EMOTIONAL INTELLIGENCE ON JOB SATISFACTION WITH REFERENCE TO THE EMPLOYEES OF BANKING INDUSTRIES IN CHENNAI. |
Mr. Naresh Kumar Pidikiti, Dr.B.C.Lakshmanna , Dr.A.Chandra Mohan |
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H R |
| 10 |
CUSTOMERS PERCEPTION AND SATISFACTION ON SERVICES BY COMMERCIAL BANKS IN COIMBATORE. |
K.Kathirvel ,Dr.S.Sethurajan |
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MARKETING |
| 11 |
E-CRM & BANKING. |
A.Abraham, Dr. A. Shameem |
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MARKETING |
| 12 |
SHARE PRICE ANALYSIS OF CONSTRUCTION INDUSTRIES IN INDIA. |
Dr.V.Richard Paul, P.Savitha |
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MANAGEMENT |
| 13 |
PERCEPTION OF IT PROFESSIONALS WITH RESPECT TO CORPORATE SOCIAL RESPONSIBILITY INITIATIVES OF THEIR ORGANISATION. |
R. Mahaprabhu, Dr. A. Shameem |
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ADMINISTRATION |
| 14 |
PROBLEMS AND PROSPECTS OF WOMEN ENTREPRENEURS:A STUDY IN COSTAL ANDHRA PRADESH. |
Dr Raja Talluri |
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H R |
| 15 |
ECONOMIC AFFORDABILITY AND QUALITY DIMENSIONS OF HEALTH CARE SERVICE PROVIDED BY HOSPITALS IN KOCHI ? A DISCRIPTIVE ANALYSIS. |
Leena Francis , Dr. C. Sengottuvelu |
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MANAGEMENT |
| 16 |
RESOURCE MOBILISATION BY MUTUAL FUND INDUSTRY IN PRE AND POST LIBERALIZATION ERA. |
Mr Amir Rehmani, Dr. Mohammad Azam Khan |
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ECONOMICS |
| 17 |
AN OVERVIEW OF ONLINE MARKETING. |
U.Manimala@Prema |
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MARKETING |
| 18 |
JOB STRESS AMONG THE BANK EMPLOYEES IN KANYAKUMARI DISTRICT. |
Dr.A.Abdhul Rahim, J.V.Saravanalal |
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H R |
| 19 |
A STUDY ON EMOTIONAL INTELLIGENCE OF EMPLOYEES IN A WORKSTATION IN TIRUPUR DISTRICT |
D.Senthil Kumar, Karuppasamy Ramanathan |
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H R |
| 20 |
ASSET QUALITY OF INDIAN COMMERCIAL BANKS. |
Dr. P.N.Harikumar, Dr.Susha D |
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COMMERCE |
| 21 |
FINDING THE UNCONTESTED MARKET SPACE-THE BLUE OCEAN STRATEGY. |
Nikhil Krishnan G. |
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MANAGEMENT |
| 22 |
HUMAN RESOURCE DEVELOPMENT PRACTICES IN IT COMPANIES- ANALYSES. |
Murali. E , Prof. S.V.Raju, Sk. Anwar |
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H R |
| 23 |
DOES QUALITY OF WORK LIFE MAKE SENSE TO UNIVERSITY TEACHERS? CASE OF ACHARYA NAGARJUNA UNIVERSITY AND ANDHRA UNIVERSITY INDIA. |
Dr. Battu Nagaraju, James E. Mrema |
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H R |
| 24 |
THE RESPONSIVENESS OF FINANCIAL LEVERAGE ON PROFITABILITY OF INDIAN ALUMINIUM INDUSTRY |
Dr. Shishir Pandey |
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FINANCE |
| 25 |
A STUDY OF CUSTOMER SATISFACTION TOWARDS MARKETING MIX ADOPTED BY ORGANIZED & UNORGANIZED RETAIL STORES IN AURANGABAD CITY. |
N.D.Shinde |
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MARKETING |
| 26 |
FRANCHISING BUSINESS MODEL: AN EXPERIENCE FROM THE INDIAN RETAIL INDUSTRY. |
Prof. Chithambar Gupta V, Dr. Hampanna M |
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ADMINISTRATION |
| 27 |
POTENTIAL FACTORS BEHIND THE RAPID GROWTH OF SMALL TEA GROWERS (STGS) IN GOLAGHAT DISTRICT OF ASSAM- AN ANALYSIS. |
Diganta Kr. Mudoi, Dr. Subit Dutta |
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ECONOMICS |
| 28 |
A STUDY ON SALES PROMOTION STRATEGIES ADOPTED BY THE INDIAN PHARMACEUTICAL INDUSTRY AND RESPONSE OF THE MEDICAL PROFESSIONALS AT THANJAVUR. |
G.M.Senthil Kumar , Dr.S.Sasi Kumar |
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ADMINISTRATION |
| 29 |
LEAN MANUFACTURING PRACTICES AND EMPLOYEE BEHAVIOUR IN AUTOMOBILE INDUSTRY |
Nagaraju Arruri, Dr.D.Loganathan |
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MANAGEMENT |
| 30 |
AN APPRAISAL OF COST PERFORMANCE IN THERMAL POWER GENERATION CORPORATIONS (A CASE STUDY OF DR.NARLA TATA RAO THERMAL POWER STATION). |
G.V.Chalam,J. DurgaPrasadaRao |
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ADMINISTRATION |
| 31 |
ONLINE SHOPPING PROBLEMS AND SOLUTIONS FACED BY THE CUSTOMERS IN INDIA. |
G.Arasuraja, Dr. V. Kubendran |
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MARKETING |
| 32 |
DEMOGRAPHIC CONSTRAINT - POPULATION CHANGE AND ECONOMIC DEVELOPMENT |
Ashish Kumar Sedai, Dr. Nazia Iqbal Hashmi |
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ECONOMICS |
| 33 |
IN - FILM ADVERTISING - AN EMERGING MARKETING STRATEGY IN TAMIL FILM INDUSTRY. |
Rajesh. R |
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Visual Communication |
| 34 |
ANALYSIS OF OVERALL SATISFACTION ON FACTORS AFFECTS IN BALANCING WORK LIFE AND PERSONAL LIFE OF WOMEN TEACHERS WORKING IN SELF FINANCING COLLEGES IN THANJAVUR DISTRICT BY USING THE NEURAL NETWORK (NN) METHOD. |
Y.Edith Joy, Dr.M.Arul |
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H R |
| 35 |
PERCEPTION ON INTERNET BANKING USAGERS. |
S. Rizvan Ahamed, Dr. I. Narsis |
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MARKETING |
| 36 |
A STUDY ON EMPLOYEE ENGAGEMENT WITH REFERENCE TO SELECTED BANKING UNITS UNDER STUDY AT ANDHRA PRADESH. |
Dr. M. Geeta, Dr. P. Vijaya Lakshmi |
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H R |
| 37 |
FEMINISING WORKPLACE - PROBLEMS AND REMEDIES. |
Lakshmi K K |
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H R |
| 38 |
PREDICTING THE STOCK PRICE BY USING AB=CD LEGS WITH HELP OF FIBONACCI RATIOS. |
Rahul Bhupendra Sanghavi, Sheetal Hiren Vora |
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FINANCE |
| 39 |
REFORMS IN INDIAN BANKING SECTOR DURING THE PRE & POST - REFORMS PERIOD - AN ANALYSIS (With Reference to Statutory Liquidity Ratio(SLR), Cash Reserve Ratio(CRR). |
R. Jayaprakash Reddy,V.Ch.Purna Chandra Rao |
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MANAGEMENT |
| 40 |
A STUDY ON INVESTMENT BEHAVIOR OF RETAIL INVESTORS TOWARDS DIFFERENT INVESTMENT AVENUES WITH SPECIAL REFERENCE TO CUTTACK CITY, ODISHA. |
Mrs. Madhumala Pathy |
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COMMERCE |
| 41 |
IMPACT OF FOLLOWERS' SELF- EXPANSION ON RELATIONSHIP BETWEEN TRANSFORMATIONAL LEADERSHIP AND FOLLOWER'S IDENTITY. |
Ponmythili Muppidathi,Dr. R. Magesh |
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MANAGEMENT |
| 42 |
A STUDY ON EFFECTIVENESS OF LOGISTICS SERVICES IN DELIVERING PRODUCTS TO CUSTOMER IN SUGAR INDUSTRY IN TAMIL NADU. |
Mr. A.Appu , Dr.S.G.Balaji |
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MANAGEMENT |
| 43 |
EFFECT OF DIGITAL ADS ON REAL ESTATE SECTOR. |
Priya J U, Dr.K H Anil Kumar |
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MARKETING |
| 44 |
PORTER'S GENERIC STRATEGY- A REVIEW. |
Mr. Kabeer |
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MANAGEMENT |
| 45 |
DIMENSIONS AND STRATEGIES OF CORPORATE REPUTATION: MANAGEMENT PERSPECTIVE. |
Dileep Kumar. M |
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COMMUNICATION AND JOURNALISM |
| 46 |
A STUDY ON IMPACT OF CORPORATE SOCIAL RESPONSIBILTY ONTHE PROFITABLITY OF THE TATA STEEL LIMITED. |
S. Gopalakrishnan, Dr. K V Kannan |
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MANAGEMENT |
| 47 |
STUDY ON NPAs OF SCHEDULED COMMERCIAL BANKS IN INDIA. |
N. Khadriya Begum |
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FINANCE |
| 48 |
INFLUENCE OF DEMOGRAPHIC FACTORS ON ONLINE PURCHASE. |
B.Shirly, Suriyaprakash C |
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ADMINISTRATION |
| 49 |
EMPLOYEE RELATIONSHIP IN HOTEL INDUSTRY WITH SPECIAL REFERENCE TO MADURAI. |
Mrs. Hannah Sharon, Ms. V. Archana |
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H R |
| 50 |
A STUDY ON EMPLOYEE PERCEPTION TOWARDS MOTIVATIONAL METHODS WITH REFERNCE TO SELECTED INSURANCE COMPANIES IN COASTAL ANDHRA PRADESH. |
Dr. M. Vidya Sagar, Dr.S.Srinivasa Rao |
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H R |
| 51 |
SMALL FILMS AND BIG BUSINESS: GLOBAL MARKETING THROUGH INTERNATIONAL FILM FESTIVALS |
Mr.V.Prabakaran |
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MARKETING |
| 52 |
BUSINESS INTELLIGENCE CANVASING STRATEGIES FOR INNOVATION, AND BRANDING. |
Dr. Shilpa R. Kulkarni |
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MANAGEMENT |
| 53 |
CUSTOMER PERCEPTION TOWARDS BRANDED MOBILE ON RURAL AND URBAN AREA - A STUDY ON MOBILE PHONE BUYERS. |
Dr. M. Sivakumar, S. Srinivasan |
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MARKETING |
| 54 |
AN EVALUATION OF APPLICATION OF TECHNIQUES AND INSTRUMENTS OF KAIZEN IN HIGHER EDUCATION INSTITUTES IN INDIA. |
Dr. Suhas Bhaskar Joshi |
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MARKETING |
| 55 |
FINACIAL INCLUSION - INCLUSION OF EXCLUSION FOR THE DEVELOPMENT. |
Dr Joseph Sebastian Thekedam, Nimmi C R |
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FINANCE |
| 56 |
CUSTOMER RELATIONSHIP MANAGEMENT IN BANKING INDUSTRY WITH SPECIAL REFERENCE TO THANJAVUR DISTRICT. |
M.Sharmila, Dr.A.Peer Mohideen |
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MARKETING |
| 57 |
A STUDY ON PATIENT'S PERCEPTION AND SATISFACTION TOWARDS VALUE -ADDED SERVICES PROVIDED BY HOSPITALS IN ERODE DISTRICT. |
Ms.S.BanuSundari,Dr.R.Karpagavalli |
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MARKETING |
| 58 |
TO STUDY THE LACUNAE IN GUEST EXPECTATIONS AND MANAGEMENT PERFORMANCE ON BUFFETS OFFERED BY SELECT HOTEL'S RESTAURANTS IN PUNE. |
Mr. Sachin Rayarikar, Ms Anahita Manna |
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HOTEL MANAGEMENT |
| 59 |
A STUDY ON PROBLEMS FACED BY POULTRY FARM OWNERS WITH SPECIAL REFERENCE TO NAMAKKAL TOWN. |
Dr.P.Vikkraman, Mr.S.Gunasekaran |
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MANAGEMENT |
| 60 |
A STUDY ON PROBLEMS AND PROSPECTS OF WORK LIFE BALANCE IN BUSINESS PITCH. |
Dr.G.Gopalakrishnan |
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HUMAN RESOURCE MGT |
| 61 |
INFLUENCE OF PSYCHOLOGICAL FACTORS ON TEXTILE BUYING BEHAVIOR. |
Dr. Sasmita Behera |
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HOME SCIENCE |
| 62 |
QUALITY OF WORKLIFE - AN OVERVIEW. |
Dr.Sushma Tiwari |
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HUMAN RESOURCE MGT |
| 63 |
LEAN MANUFACTURING THROUGH VENDOR DEVELOPMENT : A CASE STUDY OF THERMAX LTD. |
Dr. R.M.Indi, Sarang Dani, Sudeep Baj |
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ADMINISTRATION |